Monday, August 10, 2009

ID Watchdog Names Daniel Mohan President and Chief Operating Officer

DENVER, CO – August 10, 2009. ID Watchdog, Inc. (TSX Venture: IDW), the most comprehensive consumer identity monitoring service available, announced today the promotion of Daniel Mohan to the position of President and Chief Operating Officer of the Company.

Mr. Mohan joined ID Watchdog in August of 2008 as Senior Vice President of Sales and Marketing, and has since led the Company to unprecedented growth. Under his leadership, ID Watchdog has established an effective multi-channel sales and marketing organization, increased its product portfolio, established strategic distribution and service relationships, and has enjoyed steady growth in both revenue and customer base.

In his new position, Mr. Mohan will lead ID Watchdog’s Sales, Marketing, Information Technology and Operations.

ID Watchdog CEO Daryl Yurek said, “Based on his proven leadership and outreach capabilities, I am 100% confident in Dan’s ability to bring ID Watchdog continued success in this new position. He has demonstrated enterprise and innovation during his tenure as Senior Vice President of Sales and Marketing, and I have no doubt that he will continue to initiate new growth opportunities and drive value for our shareholders.”

Prior to joining ID Watchdog, Mr. Mohan held business development, sales, and marketing positions in a variety of software companies, including DataCert, Inc., which provides legal software and services, Callidus Software (NASD: CALD), a provider of enterprise incentive management software, and Trilogy Software, an enterprise business software and services provider. A former US Air Force officer, MR. Mohan holds an MBA from The University of Pennsylvania’s Wharton School and a BS in Accounting from The Pennsylvania State University.

Mohan succeeds ID Watchdog’s former President, Justin Yurek, who will now assume the role of Senior Vice President of Investor Relations.

About ID Watchdog
Headquartered in Denver, ID Watchdog is the only identity theft detection and resolution company that provides patent-pending, three-tiered comprehensive monitoring, detection and resolution for identity theft. Unlike its competitors, ID Watchdog proactively detects identity theft problems at their source. Developed with the assistance of national consumer advocacy groups; the U.S. Postal Service; federal, state and local law enforcement agencies, and state and local Attorneys General, ID Watchdog’s service is focused on detecting the source of identity theft problems as early as possible, in as many place s as possible, and taking immediate corrective action on behalf of the consumer. For more information, please visit www.IDwatchdog.com.

Forward Looking Statement
This news release includes forward-looking statements which address future events and conditions which are subject to various risks and uncertainties. The actual results could differ materially from those anticipated in such forward-looking statements as a result of numerous factors, some of which may be beyond the Company’s control. Although the Company believes that its expectations reflected in these forward-looking statements are reasonable, no assurance can be given that actual results will be consistent with these forward-looking statements. Important factors that could cause actual results to differ from these forward-looking statements are disclosed in the company’s filings with Canadian regulators at www.sedar.com. ID Watchdog assumes no obligation to update the forward looking statements of management beliefs, opinions, projections, or other factors should they change.

Investor Relations Contact:
Felicia Morgan
ID Watchdog, Inc.
303-339-8099

InvestorRelations@idwatchdog.com
www.idwatchdog.com


Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Thursday, August 6, 2009

ID Watchdog, Inc. Reports Significant Revenue Increases for Second Quarter 2009

DENVER, CO – August 6, 2009 – ID Watchdog, Inc. (TSX Venture: IDW), the most comprehensive consumer identity monitoring service available, reported a 59% increase for the second quarter 2009 compared with first quarter of 2009. All amounts are in US dollars. Revenue increased 75% and 58%, respectively, when comparing the quarter and the six months ended June 30, 2009 to the same periods in the previous year.

Revenue for the second quarter 2009 increased to $1.9 million compared to revenue of $1.1 million for the second quarter 2008. Revenue for the six months ended June 30, 2009 increased to $3.1 million compared to revenue of $2.0 million for six months ended June 30, 2008. The gross profit percentage remained constant at approximately 76% for both the 2009 quarter and six months periods.

During the second quarter 2009, $3.5 million of the Company’s convertible debenture holders converted their holdings into ordinary shares of the Company’s stock. At June 30, 2009, only $80,000 of the convertible debentures remains on the books. “This event strengthens the Company’s balance sheet”, said Daryl Yurek, CEO, “and we appreciate the confidence displayed by our debenture holders.

“Our significant revenue increases are attributable to our focus on the marketing initiatives we have implemented to support our suite of identity theft protection, detection, and resolution products and services,” said Daryl Yurek, CEO.

“We continue to see increased demand for our products, especially given that during economic downturns, crime rates historically rise and consumers want to feel better protected. ID Watchdog provides a robust and cost-effective solution to our customers.

In order to conserve operating cash, beginning in the second quarter of 2009, the Company has decreased its marketing expenses and reduced its general and administrative expenses. The Company plans to maintain its existing customers and decrease expenditures until we obtain additional financing.

The MD&A and the consolidated financial statements and the accompany notes are available on the Company's website at www.idwatchdog.com and the SEDAR website at www.sedar.com.

About ID Watchdog, Inc.
Headquartered in Denver, ID Watchdog is the only identity theft detection and resolution company that provides patent-pending, three-tiered comprehensive monitoring, detection and resolution for identity theft. Unlike its competitors, ID Watchdog proactively detects identity theft problems at their source. Developed with the assistance of national consumer advocacy groups; the U.S. Postal Service; federal, state and local law enforcement agencies, and state and local Attorneys General, ID Watchdog’s service is focused on detecting the source of identity theft problems as early as possible, in as many places as possible, and taking immediate corrective action on behalf of the consumer. For more information, please visit www.IDwatchdog.com.

Contact:

Investor Relations:
Felicia Morgan
ID Watchdog, Inc.
303-339-8099
InvestorRelations@idwatchdog.com
www.idwatchdog.com

Cautionary Statement on Forward-looking Statements
This news release includes "forward-looking information" which addresses future events and conditions which are subject to various risks and uncertainties. Generally, the words "expect", "intend", "estimate", "will" and similar expressions identify forward-looking information. By their very nature, forward-looking information are subject to known and unknown risks and uncertainties that may cause the actual results to differ materially from those anticipated in such forward-looking statements, some of which may be beyond the Company’s control. Although the Company believes that its expectations reflected in these forward-looking information are reasonable, no assurance can be given that actual results will be consistent with these forward-looking information. Important factors that could cause actual results to differ from these forward-looking information are disclosed in the Company’s filings with Canadian regulators at www.sedar.com. ID Watchdog assumes no obligation to update the forward looking information of management beliefs, opinions, projections, or other factors should they change. Investors are cautioned not to place undue reliance on forward-looking information, which speak only as of the date they are made.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Monday, August 3, 2009

ID Watchdog Names Acxiom's Christin to Board of Directors

DENVER, CO – August 3, 2009. ID Watchdog, Inc. (TSX Venture: IDW), the most comprehensive consumer identity monitoring service available, announced today Timothy P. Christin will join its Board of Directors. Christin is senior vice president at Acxiom Corp. (Nasdaq: ACXM), a global leader in interactive marketing services.

A member of Acxiom’s senior executive team, Christin has responsibility for strategy, sales, product development, operations, and product management of Acxiom’s risk business. He has held this position since mid-2007 and has been with Acxiom since 2006.

Daryl Yurek, ID Watchdog CEO, said, “Our recently established partnership with Acxiom will allow ID Watchdog to provide our customers with unprecedented protection and data monitoring. Christin’s expertise in this area and his addition to our Board of Directors will only further strengthen ID Watchdog’s capabilities to provide the best product on the market.”

Prior to joining Acxiom, Christin held leadership positions at Reuters, Bowne & Company, Digex, and Exodus Communications. Most recently, he served as Executive Vice President of Worldwide Sales at Innodata Isogen in New York. Christin has vast experience with business leadership and creation and has a history of record revenue achievements.

Christin attended Marquette University, where he earned a B.S. in Marketing in 1993. He also spent part of his college career at the Loyola University Rome Center in Rome, Italy.

ID Watchdog executives developed its patent-pending identity theft monitoring technology in conjunction with consumer advocates, consumer protection agencies, law enforcement agencies, banks, privacy experts and technology professionals. ID Watchdog’s technology searches a broad range of data sources for signs of identity theft and provides immediate containment and resolution services, which differentiates it from competitors that package credit monitoring as identity theft protection.

About ID Watchdog
Headquartered in Denver, ID Watchdog is the only identity theft detection and resolution company that provides patent-pending, three-tiered comprehensive monitoring, detection and resolution for identity theft. Unlike its competitors, ID Watchdog proactively detects identity theft problems at their source. Developed with the assistance of national consumer advocacy groups; the U.S. Postal Service; federal, state and local law enforcement agencies, and state and local Attorneys General, ID Watchdog’s service is focused on detecting the source of identity theft problems as early as possible, in as many places as possible, and taking immediate corrective action on behalf of the consumer. For more information, please visit www.IDwatchdog.com.

Forward Looking Statement
This news release includes forward-looking statements which address future events and conditions which are subject to various risks and uncertainties. The actual results could differ materially from those anticipated in such forward-looking statements as a result of numerous factors, some of which may be beyond the Company’s control. Although the Company believes that its expectations reflected in these forward-looking statements are reasonable, no assurance can be given that actual results will be consistent with these forward-looking statements. Important factors that could cause actual results to differ from these forward-looking statements are disclosed in the company’s filings with Canadian regulators at www.sedar.com. ID Watchdog assumes no obligation to update the forward looking statements of management beliefs, opinions, projections, or other factors should they change.

Investor Relations Contact:
Felicia Morgan
ID Watchdog, Inc.
303-339-8099

InvestorRelations@idwatchdog.com
www.idwatchdog.com

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Tuesday, July 21, 2009

ID Watchdog To Provide Identity Theft Protection As An Employee Benefit Through bswift

DENVER, CO – July 21, 2009, bswift, a national leader in human resources and employee benefits software and services, has chosen ID Watchdog, Inc. (TSX Venture: IDW) as a provider for identity theft protection. Through this partnership, bswift will include ID Watchdog’s premier monitoring, detection and resolution services in its portfolio of product offerings to its employer clients and re-seller partners. As a result, thousands of consumers will be able to quickly and easily sign up online for ID Watchdog PlusTM, the most comprehensive consumer identity monitoring service available, when enrolling in traditional employee benefits such as health and dental insurance.

“bswift is proud to add ID Watchdog’s services to our portfolio,” said Rich Gallun, CEO of bswift. “As identity theft continues to become more widespread and millions of Americans are affected annually, it is increasingly important for consumers to be proactive. ID Watchdog’s superior product was chosen to fill this need for our client base due to the full-service identity theft protection and acclaimed resolution services that they provide.”

ID Watchdog uses patent-pending technology to scan thousands of databases for changes in customers’ information, and sends out monthly alerts as to the status of individuals’ identity safety. If suspicious changes are detected, ID Watchdog proceeds to investigate further and begin resolution services, if necessary. This three-tiered service will all be included in the ID Watchdog Plus package being offered to bswift’s clients.

“This partnership with bswift is an excellent opportunity,” said Justin Yurek, President of ID Watchdog. “By including identity theft protection alongside traditional benefits, employers are taking a necessary step towards maintaining the well-being of their employees and their families. ID Watchdog is excited to introduce our product to the millions of consumers working directly and indirectly with bswift, and we look forward to providing them with our unmatched service.”

About bswift

bswift offers software and services that streamline Human Resources and benefits administration. More than 3,500 employers utilize bswift’s Web-based, state-of-the-art technology to significantly reduce administrative costs, eliminate time-consuming paperwork, and enable more strategic HR. In business since 2000, bswift’s unique blend of benefits expertise, superior technology and responsive service delivers better results for less money in a complex and rapidly changing marketplace. .For more information, visit www.bswift.com.

About ID Watchdog, Inc.
Headquartered in Denver, ID Watchdog is the only identity theft detection and resolution company that provides patent-pending, three-tiered comprehensive monitoring, detection and resolution for i dentity theft. Unlike its competitors, ID Watchdog proactively detects identity theft problems at their source. Developed with the assistance of national consumer advocacy groups; the U.S. Postal Service; federal, state and local law enforcement agencies, and state and local Attorneys General, ID Watchdog’s service is focused on detecting the source of identity theft problems as early as possible, in as many places as possible, and taking immediate corrective action on behalf of the consumer. For more information, please visit www.IDwatchdog.com.

Contact:
Investor Relations:
Felicia Morgan
ID Watchdog, Inc.
303-339-8099
InvestorRelations@idwatchdog.com
www.idwatchdog.com

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Wednesday, July 15, 2009

ID Watchdog Announces Exclusive Data Alliance Agreement with Acxiom

DENVER, CO – July 15, 2009 - ID Watchdog, Inc. (TSX-V: IDW) today announced the signing of a Data Alliance Agreement with Acxiom® Corporation (Nasdaq: ACXM) under which ID Watchdog will develop an exclusive offering of consumer identity theft and information products based on Acxiom’s data assets.

“Acxiom’s reputation in the data world is second to none, and we are excited to help them leverage their core databases within the business-to-consumer market,” said Justin Yurek, ID Watchdog’s president. “This expansion of data will substantially improve the ID Watchdog experience for our existing and potential customers, as our product is continually evolving to provide the best identity theft protection available.”

“ID Watchdog and Acxiom share the same vision with regard to the future of consumer data,” said Tim Christin, senior vice president of Acxiom’s Risk Mitigation group. “The partnership is a natural fit, and we couldn’t hope for a better collaborator as we jointly develop new and exciting offerings. Together we will help protect consumers from fraud by verifying their identity using information only they would know. We will also help consumers take a more active role in providing accurate background checks to potential employers.”

Incorporation of Acxiom Risk Mitigation solutions into ID Watchdog’s core consumer-facing identity theft solutions will take effect at the beginning of Q3 in calendar year 2009.

About Acxiom

A global leader in interactive marketing services, Acxiom connects clients with their customers through deep customer insight, powering effective and profitable marketing initiatives and business decisions. Our consultative approach spans multiple industries and incorporates decades of experience in consumer data and analytics, information technology, data integration and consulting solutions for effective marketing across digital, Internet, email, mobile and direct mail channels. Founded in 1969, Acxiom is headquartered in Little Rock, Arkansas, and serves clients around the world from locations in the United States, Europe and Asia-Pacific. For more information about Acxiom, visit www.acxiom.com.

Acxiom is a registered trademark of Acxiom Corporation.

About ID Watchdog

Headquartered in Denver, ID Watchdog is the only identity theft detection and resolution company that provides patent-pending, three-tiered comprehensive monitoring, detection and resolution for identity theft. Unlike its competitors, ID Watchdog proactively detects identity theft problems at their source. Developed with the assistance of national consumer advocacy groups; the U.S. Postal Service; federal, state and local law enforcement agencies, and state and local Attorneys General, ID Watchdog’s service is focused on detecting the source of identity theft problems as early as possible, in as many places as possible, and taking immediate corrective action on behalf of the consumer. For more information, please visit www.IDwatchdog.com.

Forward-Looking Statement

This news release includes forward-looking statements which address future events and conditions which are subject to various risks and uncertainties. The actual results could differ materially from those anticipated in such forward-looking statements as a result of numerous factors, some of which may be beyond the Company’s control. Although the Company believes that its expectations reflected in these forward-looking statements are reasonable, no assurance can be given that actual results will be consistent with these forward-looking statements. Important factors that could cause actual results to differ from these forward-looking statements are disclosed in the company’s filings with Canadian regulators at www.sedar.com

Investor Relations Contact:

Felicia Morgan
ID Watchdog, Inc.
303-339-8099

InvestorRelations@idwatchdog.com
www.idwatchdog.com

Carol Cassil
Acxiom Corporation
501-252-8854
Carol.cassil@acxiom.com

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Tuesday, May 5, 2009

ID Watchdog, Inc. Reports Significant Revenue Increases for Fourth Quarter and Calendar Year 2008

934% and 2,836% Increases in Revenue for Fourth Quarter and Year-End, Respectively, Compared With Same Periods the Previous Year

DENVER, CO – May 06, 2009 – ID Watchdog, Inc. (TSX Venture: IDW), the most comprehensive consumer identity monitoring service available, reported a 934% increase for the fourth quarter 2008 compared with the same period in 2007 and a 2,836% increase in revenue for the year ended December 31, 2008, compared to the year ended December 31, 2007. All amounts are in US dollars.

Revenue for the fourth quarter 2008 increased to $1.4 million compared to revenue of $136,293 for the fourth quarter 2007. Quarter over quarter revenue increased 9.9% from third quarter revenue of $1.3 million. Revenue for the year-end December 31, 2008, increased to $4.7 million compared to revenue of $159,681 for year-end December 31, 2007. Cost of revenue for the year-end 2008 was $1.1 million resulting in a gross profit of $3.6 million, while cost of revenue for year-end 2007 was $86,988 resulting in gross profit of $72,693.

As of December 31, 2008, the Company had approximately 38,000 customers with active subscriptions. The Company has enrolled over 40,000 new customers during the first quarter 2009.

“Our significant revenue increases are attributable to our focus on the marketing initiatives we have implemented to support our suite of identity theft protection, detection, and resolution products and services,” said Daryl Yurek, CEO. “In 2007, the Company was still in its developmental stages; fourth quarter of 2007 represented our transition into an operating company and 2008 was really about our becoming a revenue generating company.”

“We continue to see increased demand for our products, especially given that during economic downturns, crime rates historically rise and consumers want to feel better protected. ID Watchdog provides a robust and cost-effective solution to our customers. We’re off a strong start in 2009 as a result of our ramped up marketing initiatives and will continue to focus on customer retention. We are confident about achieving our goals of continued revenue growth and providing increased value to our shareholders.”

The MD&A and the consolidated financial statements and the accompany notes are available on the Company's website at www.idwatchdog.com and the SEDAR website at www.sedar.com.

For more news and information on ID Watchdog, Inc., please visit http://irgnews.com/coi/IDW.V where you can find information on the Company, investor presentations, and more.

About ID Watchdog, Inc.
Headquartered in Denver, ID Watchdog is the only identity theft detection and resolution company that provides patent-pending, three-tiered comprehensive monitoring, detection and resolution for identity theft. Unlike its competitors, ID Watchdog proactively detects identity theft problems at their source. Developed with the assistance of national consumer advocacy groups; the U.S. Postal Service; federal, state and local law enforcement agencies, and state and local Attorneys General, ID Watchdog’s service is focused on detecting the source of identity theft problems as early as possible, in as many places as possible, and taking immediate corrective action on behalf of the consumer. For more information, please visit www.IDwatchdog.com.

Contact:
Investor Relations:
Felicia Morgan
ID Watchdog, Inc.
303-339-8099
InvestorRelations@idwatchdog.com

www.idwatchdog.com

Or

The Investor Relations Group
212-825-3210
Investor Relations:
Rachel Colgate
Michael Crawford

Media Relations:
Susan Morgenbesser
Investor Relations Group

Cautionary Statement on Forward-looking Statements

This news release includes "forward-looking information" which addresses future events and conditions which are subject to various risks and uncertainties. Generally, the words "expect", "intend", "estimate", "will" and similar expressions identify forward-looking information. By their very nature, forward-looking information are subject to known and unknown risks and uncertainties that may cause the actual results to differ materially from those anticipated in such forward-looking statements, some of which may be beyond the Company’s control. Although the Company believes that its expectations reflected in these forward-looking information are reasonable, no assurance can be given that actual results will be consistent with these forward-looking information. Important factors that could cause actual results to differ from these forward-looking information are disclosed in the Company’s filings with Canadian regulators at www.sedar.com. ID Watchdog assumes no obligation to update the forward looking information of management beliefs, opinions, projections, or other factors should they change. Investors are cautioned not to place undue reliance on forward-looking information, which speak only as of the date they are made.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Friday, May 1, 2009

ID Watchdog Partners with Arlington Independent School District to Offer Identity Theft Protection Services to Employees and Their Families

DENVER, CO – May 1, 2009 ID Watchdog (TSX Venture: IDW), the most comprehensive consumer identity monitoring service available, is pleased to announce today a strategic alliance with the Arlington Independent School District (AISD) to offer ID Watchdog identity theft protection services as a new benefit to employees of the District and their families.

Through this partnership, AISD employees will have the option to select ID Watchdog’s patent-pending identity theft protection, detection, and resolution services as a part of a robust employee benefit package offered through Richardson, Texas-based Financial Benefits Services (www.fbsinc.com), alongside traditional benefits such as health, dental, vision and life insurance. The more than 8,000 AISD employees and their families can rest assured knowing that their most important asset – their identities - are protected through ID Watchdog’s full-service monitoring and resolution coverage.

In explaining the importance of this strategic relationship, ID Watchdog’s President Justin Yurek said, “ID Watchdog is excited to join forces with the AISD to offer superior, comprehensive identity theft monitoring and resolution services as an additional employee benefit. The AISD is taking a leadership position looking for new ways to deliver value to their hard-working teachers, administrators, employees, and their families.”

While the AISD evaluated several other heavily-marketed identity protection services, ID Watchdog was selected based on the completeness of their product offering. ID Watchdog is the only company that provides consumers with comprehensive, 360-degree identity theft protection services, backed by a 100% resolution guarantee. Going far beyond simple credit and financial monitoring, ID Watchdog scours thousands of databases including criminal history, DMV, medical, tax, social security, telephone and utility records, internet surveillance, and much more, offering the earliest possible detection of potential identity crimes. Certified, in-house Identity Specialists ensure that any identity theft issues that may arise during their customers’ enrollment are resolved at no extra charge, guaranteed.

ID Watchdog executives developed its patent-pending identity theft monitoring technology in conjunction with consumer advocates, consumer protection agencies, law enforcement agencies, banks, privacy experts and technology professionals. ID Watchdog’s technology searches a broad range of data sources for signs of identity theft and provides immediate containment and resolution services, which differentiates it from competitors that package credit monitoring as identity theft protection.

“Identity Theft continues as the fastest growing crime in America, and given the current state of the economy, shows no signs of slowing down any time soon,“ said Laura Clark, Coordinator of Benefits at AISD. “ID Watchdog will be an invaluable tool for keeping our employees and their families safe. We owe it to our employees to provide them with only the best service, and we found ID Watchdog to be the most comprehensive service and the best overall value.”

ID Watchdog will be available to all eligible AISD employees in April 2009, during their annual open enrollment period.

About ID Watchdog, Inc.

Headquartered in Denver, ID Watchdog is the only identity theft detection and resolution company that provides pat ent-pending, three-tiered comprehensive monitoring, detection and resolution for identity theft. Unlike its competitors, ID Watchdog proactively detects identity theft problems at their source. Developed with the assistance of national consumer advocacy groups; the U.S. Postal Service; federal, state and local law enforcement agencies, and state and local Attorneys General, ID Watchdog's service is focused on detecting the source of identity theft problems as early as possible, in as many places as possible, and taking immediate corrective action on behalf of the consumer. For more information, please visit www.IDwatchdog.com.


About Financial Benefits Services, LLC

Financial Benefit Services (FBS) was formed in 1991 to provide employee benefit solutions to the public and private markets, with a century of experience between the Principles. FBS has become one of the premier benefits firms in the state of Texas and was named one of the fastest growing companies in Collin County.

FBS has positioned itself as a full-service provider of insurance and enrollment technology. Our market access as a full broker provides significant leverage in the marketplace, benefiting clients.

About the Arlington Independent School District

AISD is the eighth largest school district in the state of Texas with more than 63,000 students. It is the largest employer in Arlington, Texas with more than 8,000 employees.